Smooth Delivery of High-Volume, Application-Intense Messages

With application-based SMS traffic continuing to grow apace, operators need to take a fresh look at their infrastructure, as increased A2P traffic may be in danger of overwhelming current resources.

Bharti Telesoft’s AppSMSC enables operators to cost efficiently increase capacity by offloading application-centric traffic from the SMSC. A dedicated transport route for processing A2P traffic, AppSMSC enables operators to implement new value added messaging services without impacting legacy SMS capacity - ensuring the highest quality of service to customers.

Optimized Infrastructure

By separating A2P and P2P message flows, the SMS infrastructure is protected from messaging bottlenecks and QoS for normal traffic is safeguarded

Assured and Timely Delivery

Accords priority to latency-sensitive content and intelligent retry algorithms enable operators to configure retransmission policy on a per-application basis, guaranteeing message delivery

New Revenue Streams

The dedicated messaging pipeline for application traffic increases network usage and revenues by facilitating the creation of SMS-based events

Efficient Traffic Regulation

Rate Control algorithms guarantee messaging resources on a per-application basis and prevent greedy application sessions from utilizing disproportionate messaging capacity, whilst sophisticated congestion control mechanisms dynamically monitor and adjust outgoing traffic flows in line with current network load levels