With the mobile world set to grow to over 4 billion subscribers in the next year, ensuring VAS uptake by new members of the mobile community is key to operator growth. USSD provides a simple answer. The technology is pervasive, the experience intuitive and interactive, and the potential operational savings compelling.
Delivers high-speed interactive content to mobile subscribers, linking content providers to end users and maintaining real-time interaction, without consuming large amounts of bandwidth.
An intuitive, interactive navigation tool offering subscribers wide scope for personalization simplifies the service experience and promotes service usage.
